Ravenna takes on che challenge of becoming a increasingly sustainable and inclusive city and tourist destination. Thanks to the FOOTPRINTS PROJECT, funded under the European Urban Initiative – Innovative Actions, the city aims to raise awareness among citizens and tourists about increasingly concious choices to respect the environment, people and the characteristics that make Ravenna unique in the world.
The project, thanks to the collaboration between institutional partners, the local community, enterpreneurs and managers of tourist sites, aims to build an integrated tourism system capable of combining sustainability and authenticity. Various actions and investments will contribute to encouraging eco-friendly behaviour and offering an engaging and responsible tourist experience.
A central role is played by local tourism businesses, which are engaged in a path toward environmental sustainability aimed at obtaining green certifications. In this way, visitors will take advantage of eco-friendly options for accommodation and dining.
Among the planned initiatives, a key feature is the creation of 3 welcome hubs designed as intermodal points, where visitors will be able to rent and receive assistance for eco-friendly vehicles such as bicycles and electric vehicles, also accessible to people with disabilities. Urban routes and furnishings will also be implemented to ensure full accessibility of the historical centre.
The tourist offer will also be enriched by a catalogue of sustainable and inclusive experiences, available for purchase through an innovative game-app that will allow tourists to earn points and rewards based on the responsible and virtuous choices they make.
With Footprints, Ravenna faces this challenge by putting its tourist offer at test and aims at involving sector experts and especially travel enthusiasts to try out its offer, provide suggestions and expand the number of “green” tourists.
EXPLORERS WANTED IN RAVENNA!
Curious, passionate about sustainability and ready to help us shape the future of tourism? You are exactly who we are looking for.
With your family, friends or on your own, join us for 5 days exploring Ravenna through play, walks and bike rides! Selected participants will have the opportunity to see Ravenna like never before – and be part of the change.
The project will take care of your hotel, meals and activities. What we need from you: enthusiasm, curiosity and eagerness to get involved.
> ONLINE APPLICATIONS WILL OPEN ON OCTOBER 18 AT 6 PM.
